Shopping Ban: Bye-Bye Newsletters

Photo by Nicole Honeywill / Sincerely Media

I have three email addresses.

One is for work, one is for my personal life, and one is for email blasts and newsletters.

Every day I get over 70 emails from companies trying to sell me something. The subject lines always read something like, "Our Top 10 Must-Haves for the Season", "The Top Books You Have to Read + FREE Shipping", "Don't scroll past this! 50-70% off!".

As an email marketer, I should be able to avoid falling prey to these marketing emails and yet I always click on them. I click them thinking "well, I'll just read what the top 10 are", and the next minute I've purchased all top ten.

The problem with these emails is that they create a sense of urgent, gotta-have-it-now-before-it's-gone about items we didn't even know existed before we opened the email. And since urgent and spontaneous buys are on my no-no list, it's time for me to say goodbye to these emails—for good.

You can go through them one-by-one, and unsubscribe as things pop up, but I've been using Unroll.me, which is an app that lets you unsubscribe from emails in bulk which, when you have over 200 subscriptions like me, can save you a lot of time.

Plus, you don't have to open the email and risk temptation to do it.

This is a very simple thing to do to keep yourself from spontaneous splurging. Do it sooner rather than later, so new emails don't get the chance to sneak through and steal your motivation.

You can follow along with my shopping ban journey by clicking here to read more articles.